FARMERS’ PREFERENCE FOR COMMERCIAL BROILERS AND LAYERS CHICKEN PRODUCTION IN IBADAN, OYO STATE, NIGERIA

Abstract

The study evaluated farmers‘ preference for commercial broilers and layers chicken production in Ibadan, Oyo state. For this purpose 180 farmers were randomly selected as respondents with the use of structured interview schedule to obtain information from them on their socio-economic characteristics, chicken of their choice of preference and reasons for their choices. Data were subjected to descriptive statistics using SPSS (v23). Results shows that most of the farmers were within the bracket of 38-42 years, they were male, had tertiary education and had been in poultry production for 13-17 years. Results further revealed that most of the farmers prefer to produce layerschicken with the main reason of dual products obtained from the birds. In conclusion, most preferred types of birds by farmers was layer chicken. These results has important implications for the need to better understand commercial poultry farmers‘ preferences, as they have multiple and different production objectives in the prevailing production and marketing system.